Access panels in market, opinion and social research. Vocabulary and service requirements

The intention and objective of BS ISO 26362 is to apply quality requirements to market, opinion and social research by the use of access panels and to harmonize already available national standards on this issue.

BS ISO 26362 specifies the terms and definitions, as well as the service requirements, for organizations and professionals who own and/or use access panels for market, opinion and social research. It develops the criteria against which access panel providers can be evaluated and against which the quality of access panels can be assessed.

BS ISO 26362 is applicable to all types of access panels, whether recruited and used online (e.g. via internet) or offline (e.g. via telephone, post or face-to-face interaction).

BS ISO 26362 specifies:

• General requirement
• Organization and responsibility
• Recruitment of new panel members
• Access panel structure and size
• Access panel management
• Access panel usage
• Client reporting
• Professional rules of conduct.

Cross references to clauses of ISO 20252:2006 are also provided.